your MINIMUM VIABLE LINKEDIN PROFILE

Are you still meeting new people mostly face-to-face?

Meeting people in person first is the old way. Networking has changed. You have to learn how to e-network now. You cannot build digital-first relationships without an online identity.

A Minimum Viable Profile (MVP) on LinkedIn is enough to get you going.

86% of adults used a search engine like Google to find more information about another person.*

Nearly 3 in 5 buyers say they won't return to in-person events in the near future.**


The most-followed unicorn CEOs on LinkedIn raise as much as 20% more cash.***



These are facts. You can ignore them or do something.

When people Google your name, what are they going to see?

LinkedIn is where people check you in a professional capacity. If you do your homework, your LinkedIn profile will appear in one of the top spots in the search results.

Live events have changed, and you need a more reliable way to meet people.

Digital-first relationships will get you more opportunities, clients, or partners. You will also have a plan B if the industry event or conference gets canceled or postponed.

Want to raise more cash for your startup? Post on LinkedIn.

People buy from people. Nowhere is that more true than in the VC world. The data supports that founders are often the face of their business in the earliest days. You can start building your network way before you launch anything.


*Just Google Me, a national study by BrandYourself 2012 **LinkedIn State of sales report 2021, US & Canada Edition, ***Sifted, Hard Numbers and CARMA

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    Created by #jasnaio, the instructor at masterenetworking.com.